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October 04, 2006

Air America losing Santa Cruz station (KOMY)

Next month, Air America Radio's outlet in Santa Cruz California - KOMY - will be dropping AAR.

Santa Cruz? Isn't that like, you know, a more bucolic version of Berkeley? Beijing by the Bay?

The reason for this has been brewing for a long time: owner Michael Zwerling says he isn't making any money because people don't listen and he therefore can't sell ads. Oddly enough, their twin station which broadcasts conservative talk is doing fairly OK.

Previously:
Air America infomercials: $250 for an hour on KOMY

Air America Santa Cruz still can't sell air time

Advertise to "liberals" in Santa Cruz... real, real cheap.

Posted in Meta at October 4, 2006 11:16 AM

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